The Main Street Magic Shop has “reappeared” in Disneyland Park with the help of Houdini’s Magic Shop, currently running the classic store. One of the unique features of the new shop are the decorated windows containing a zoetrope (a cylindrical device where viewers see a rapid succession of images producing the illusion of motion), an Andrus Tri Zonal Space Warper, replicas and actual artifacts of Harry Houdini. Visitors and passersby can also be wowed by a magical handkerchief show that runs every 12 minutes and can be viewed through the window. This return and use of detailed storytelling adds to the charm and elegance of Main Street, U.S.A.
Geno Munari, proprietor of Houdini’s Magic Shop, brought in unique pieces to help tell the story of Houdini’s life to our Guests, including a diver’s patent from the U.S. Government and actual handcuffs used by Houdini in his infamous escape acts. “We are excited to be in Disneyland,” Geno says. “When I see adults and kids laughing and smiling, I know we’ve done our job.”