Super Bowl MVP Malcolm Smith of Seattle Seahawks “Goes to Disney World” to the Tune of Frozen’s Idina Menzel

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The victory atmosphere moved south from New Jersey to Walt Disney World Resort Monday where Seattle Seahawks linebacker Malcolm Smith celebrated his team’s stunning Super Bowl XLVIII championship win as thousands of fans lined Main Street, U.S.A. Just hours after his title win against the Denver Broncos, Smith was riding high atop a convertible smiling and waving to guests at Walt Disney World Resort.

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Flashing lights, a whirlwind of fluttering confetti, balloons and Mickey Mouse himself accompanied the Super Bowl MVP down the famous street at the Magic Kingdom. It was a remarkable dream come true for Smith, who went from being the last player the Seahawks drafted in 2011 (No. 242 overall) to the hero of the Super Bowl. In the frenzied moments following his team capturing the National Football League championship Sunday night in New Jersey, Smith stood in front of a TV camera and shouted five words that have become an almost iconic reaction to milestone achievement: “I’m going to Disney World!”

The commercial aired Monday morning and is the 47th of a series that began in 1987 following Super Bowl XXI featuring New York Giants quarterback Phil Simms.  The campaign pays tribute to personal achievements of athletes and celebrities and continues to be an iconic celebration as only Disney can do.

This year’s commercial marks a “Frozen” first. Idina Menzel, who voiced Elsa in Disney’s Academy Award®-nominated animated feature film “Frozen,” sings the traditional “When You Wish Upon a Star” to accompany the iconic ad. Menzel, who performs the Academy Award®-nominated hit song “Let It Go” in the film and the all-new hit “Frozen” soundtrack, becomes the first contemporary artist to perform “When You Wish Upon a Star” in the Disney Parks Super Bowl ad. She recorded the vocal track in New York City on Jan. 26, 2014 and it was paired with the orchestral track recorded the previous week at London’s famed Abbey Road Studios.

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Photos by Joe Hogarty of WDWNT.com

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About the author

Tom Corless

Tom has been regularly visiting the Walt Disney World® Resort from the time he was 4 months old. While he has made countless visits in the last 28 years, he did not become a truly active member in the Disney fan community until the summer of 2007, when he decided to launch the WDW News Today website and podcast. Tom has since become an Orlando-local and is a published author on Walt Disney World.
Contact Tom at [email protected]

2 Comments

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  • So glad Joe was able to be there! I was there until 1 and had to leave so glad Joe was able to grab some footage!!

  • Hey Hayley! Glad you liked them. The parade got delayed a few times and think it started about 3. Everybody in the crowd was really happy and very talkative. Kind of nice to see so many people talking to people they just met and talking about the game and where everyone traveled from. Nice experience. :)

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