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Walt Disney World and Florida Blue Teaming Up for Virtual EPCOT Festivals & Experiences

Florida Blue, Florida’s Blue Cross and Blue Shield health insurance company, has teamed up with Walt Disney World Resort as an official sponsor to provide new in-person and virtual EPCOT experiences to guests.

Starting this month, Florida Blue will be bringing the Taste of EPCOT International Food & Wine Festival to residents of select 55+ communities. They will be presenting a virtual event featuring culinary demonstrations with a Disney chef, musical guests, and more to residents of select 55+ communities. Offerings will expand next year to include unique in-park experiences and more opportunities for residents of 55+ communities.

Sarah Iselin, Florida Blue executive vice president of Government Programs and Diversified Businesses, said of the new relationship, “Florida Blue is dedicated to providing health insurance solutions to Floridians of all ages—from childhood to the golden years—just as Walt Disney World Resort provides multigenerational appeal through its variety of engaging experiences and entertainment options. By forming this new relationship with Disney, we are aligning two strong Florida brands to provide residents at every age with unique events and opportunities that can only be achieved with a touch of Disney magic.”

Carlos Castro, vice president of Disney Corporate Alliances said, “For nearly fifty years, Disney has made magical memories for guests of all ages at Walt Disney World Resort. Through this new relationship with Florida Blue, we will be able to provide one-of-a-kind opportunities that continue to surprise and delight our Guests and fans.”

More details about these virtual and in-park offerings will be coming soon.

Source: PR Newswire

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