Disney and Amazon have struck a deal to expand their advertising partnership on streaming services. Disney+ and Amazon Advertising Deal Disney’s Real-Time Ad Exchange and Amazon’s Demand Side Platform division are teaming up to give more advertisers access to the content of Disney+, Hulu, and ESPN+. The advertisers, using Amazon’s DSP, will have improved tools … Read more
As pressure mounts on Facebook and Instagram to better police hate-speech, The Walt Disney Company has reportedly joined an advertising boycott. According to Deadline‘s Bruce Haring, the company is “slashing” its advertising spending on the social media channels. Estimates from Pathmatics Inc. name Disney as Facebook’s leading advertiser for the first half of 2020, so … Read more
The Walt Disney Company’s week of organizational change continues, this time focusing on its advertising and media distribution departments. According to The Hollywood Reporter, the teams are being absorbed into Disney’s media networks division after a two-year stint as part of the direct-to-consumer and international division. The media networks division oversees Disney’s television networks, including … Read more
With Disney Parks around the world closed for the foreseeable future, WDWNT is dipping into our archives of vintage parks materials for a look back into parks history! Today, we’re flying away to EPCOT Center not long after opening with this Eastern Airlines magazine supplement! Note: This article will detail the supplement page by page, but … Read more