In the bustling Downtown Disney, a person holds three plush toys: a large white character with colorful spheres, a pink creature with long ears, and an orange cat with a blue bow. Store shelves hint at new merchandise in the vibrant Disney Storyland Boutique backdrop.

New Storyland Boutique Merchandise at Downtown Disney Includes Japan Sakura Collection Plush and More

Gretchen McDermid

WDWNT LLC may be compensated if you make a purchase using certain links in this article.

The new Disney Storyland Boutique has recently opened at the Downtown Disney District, and we spotted several new merchandise items during our tour of the new location.

At the bustling storefront of Disney Storyland Boutique in Downtown Disney, people eagerly enter and exit. A woman pushes a stroller nearby, while the display windows proudly showcase vibrant new merchandise that captures the magic of Disney.

Disney Storyland Boutique takes over the former Wonderground Gallery and temporary Disney Dress Shop storefront. If you want a closer look at the design of the new store, we recently posted a full photo tour article.

Jaq Keychain – $14.99

In the bustling aisles of Downtown Disney's Disney Storyland Boutique, a person admires a delightful plush toy mouse, sporting a red nose and orange outfit. Surrounding them is an array of enchanting new merchandise, perfect for fans old and new.

Our first new Storyland Boutique item is a small plush keychain shaped like Jaq from “Cinderella.” Jaq is wearing his classic red jacket and shirt. He has a surprised, somewhat scared expression on his face.

Gus Keychain – $14.99

A person cradles a plush toy of a character with large ears and a red nose, amidst other cuddly companions and eager shoppers at the Disney Storyland Boutique in Downtown Disney.

Gus is the same size plush keychain as Jaq. Gus also looks startled by something and has his hands on the sides of his face.

Lucifer Plush – $44.99

A plush toy of a grumpy cat sitting on a fluffy purple cloud is featured at Downtown Disney's Storyland Boutique, where shoppers browse new merchandise among various stuffed animals.

This large plush shows Lucifer the cat, also from “Cinderella.” Lucifer stands on a purple pillow and has white blobs of what appears to be bubbles or snow across sections of his fur.

In the bustling Downtown Disney, a person clutches a large, plush gray rat with pink ears and feet amid the lively aisles of the Disney Storyland Boutique. Shelves in the background overflow with new merchandise, showcasing an array of whimsical stuffed animals and toys.

The rest of Lucifer’s body hangs off the back of the pillow. His body is made of fuzzy grey material, and his tail has longer fur on the tip.

Marie Plush – $34.99

In the magical aisles of Downtown Disney's enchanting Disney Storyland Boutique, a shopper cradles a plush toy of a white cat with pink accents, part of their delightful new merchandise collection.

We also found a plush shaped like Marie from “The Aristocats.” Marie is a bit smaller in size than Lucifer, but bigger than the keychains. Marie has a light pink collar with a large bow on her back.

Berlioz Plush – $34.99

A hand holds a gray plush cat with a red bow tie inside Disney Storyland Boutique. New merchandise and other stuffed animals are visible in the background, capturing the magic of Downtown Disney.

While a few Marie plushies have been spotted in the parks, the new Storyland Boutique also carries plush of Marie’s brothers. Berlioz is Marie’s music-loving brother who plays the piano. Berlioz is black with a white chest and a thin red collar.

Toulouse Plush – $34.99

A hand holds a plush orange cat with a blue bow tie at the Disney Storyland Boutique in Downtown Disney. Shelves filled with new merchandise can be seen in the background, adding to the store's magical charm.

The third of the cat siblings is Toulouse, who is very artistic and loves to paint. Toulouse is a bright orange color with brown eyes. His blue collar has a floppy bow tied in the front.

Sakura Eeyore – $34.99

In the bustling aisles of Downtown Disney's Storyland Boutique, a person holds a pink and white plush donkey toy. The shelves burst with new merchandise, showcasing an array of stuffed animals and accessories that capture the imagination.

This pink plush is the first of several items from the Sakura Collection, which is a line of pink plush holding sakura flowers originally released in Japan. Most items from the collection can be found on the Disney Store Japan website. This Sakura Eeyore is pink and white. Eeyore holds a small fabric flower in his hands, and a second glower is perched on top of his head. The entire plush is covered in silky fluff with a spiral wave texture.

Sakura Eeyore Keychain – $14.99

A person holds a plush toy donkey with pink ears and a bow, seemingly admiring the new merchandise at Disney Storyland Boutique. Shelves filled with various toys are visible in the background, capturing the enchanting atmosphere of Downtown Disney.

Several of the plushies in the Sakura Collection also have a small keychain companion plush. The Eeyore keychain is in the same pose and colors as his full-size plush, but they keychain is made of a shorter-length fluffy material instead of the silky fluff.

Sakura Pooh – $34.99

A hand holds a fluffy pink stuffed animal with a flower in front of the Disney Storyland Boutique display. Plush toys and new merchandise fill the Downtown Disney backdrop, creating a charming and whimsical scene.

The second full-size Sakura Collection plush is shaped like Winnie the Pooh. Pooh is mostly yellow, but the color is more muted and has hints of pink on his cheeks. Pooh also holds a fabric flower in his hands and has a second flower attached to his right ear.

Sakura Piglet – $34.99

A hand holds a fluffy pink bunny plush toy in a store at Disney Storyland Boutique, with shelves displaying more stuffed toys and bags in the background.

Not to be left out, Piglet is also included in the Sakura Collection as a full-size plush. Piglet is already pink, but the colors have been made a bit more pastel. Like the other large plush, Piglet is covered in a silky fluff material with spiral waves. The sakura flowers are placed in his hands and on his left ear.

Sakura Piglet Keychain – $14.99

A hand holds a small plush toy of a pink piglet with a bow. In the background, the bustling shopping area of Downtown Disney buzzes with people and strollers, showcasing new merchandise from the Disney Storyland Boutique.

Similar to Eeyore, the small Piglet keychain uses the same main colors and pose as the large sakura plush. However, the keychain is much smaller, has shorter fluff, and does not have the second flower attached to his left ear.

Sakura Stitch – $34.99

In the bustling Disney Storyland Boutique at Downtown Disney, a customer proudly holds up a purple plush toy, while around them, eager shoppers explore shelves brimming with new merchandise.

For all of the Stitch lovers, there is also a Stitch Sakura Collection plush. Stitch is cotton candy pink with a lighter pink belly. As with the others, Stitch holds a sakura flower in his hands and a second flower is on his head. Stitch’s ears are soft and floppy.

Sakura Stitch Keychain – $14.99

A hand holds a pink plush toy with large eyes and a small ribbon, set in the lively store interior of Disney Storyland Boutique. Glass doors reveal bustling activity outside, hinting at the vibrant energy of Downtown Disney.

The Stitch keychain is a slightly lighter shade of pink than the full-size plush. No flower is attached to the keychain’s ear. The Stitch keychain is about palm-sized.

Pooh and Piglet Pouch – $24.99

Inside Downtown Disney's vibrant atmosphere, a person clutches a pink cosmetic bag adorned with a cartoon bear and cherry blossoms. Part of the new merchandise at Disney Storyland Boutique, the whimsical design captivates shoppers as they explore the bustling store.

Apart from the sakura plush, the Storyland Boutique also carries this matching Sakura Collection zipper pouch. The pouch is made of pink pleather and has a transparent dome on one side. The pouch has two zipper areas. One zipper runs around the base and opens the flat covered area toward the bottom. The second zipper runs in a semicircle across the top of the bag and opens the visible section. The inside has an image of Winnie the Pooh and Piglet gathering sakura flowers together.

Sakura Baymax – $44.99

A plush toy resembling Baymax from "Big Hero 6" holds a pastel-colored dango, featured as new merchandise at the Disney Storyland Boutique. Set in Downtown Disney, the display captures a lively scene with various people and diverse merchandise in the background.

The final new plush at the Storyland Boutique is slightly larger than the others in the Sakura Collection. Baymax is his usual white color and is not made of the same longer fluffy material as the other plushies in the set. Baymax has a pink flower attached to his right leg and on his head. He also holds a stick of dango snacks in his left hand. Like most of the other Sakura collection items, Baymax can also be found on the Disney Store Japan website.

In addition to the Storyland Boutique, several other reimagined stores have recently reopened in Downtown Disney. We have a photo tour of the new Disney Wonderful World of Sweets shop, which also opened just this week.

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