Disney, Mattel, and fashion house Viktor&Rolf have teamed up to create a special edition Cinderella doll. A Disney Princess: Create Your World episode about the doll’s creation will premiere in March.
Viktor&Rolf x Disney Collector Cinderella Doll – $125
The doll’s dress is inspired by the tulle and embroidered gowns of Viktor&Rolf’s Spring/Summer 2019 Haute Couture “Fashion Statements” collection. Her blue dress reads, “I came, I saw, I left early.”

The contemporary interpretation of Cinderella comes with a smartphone frozen at 11:59 p.m. It has a pink case with a white pearl strap, based on the first dress Cinderella planned to wear to the ball. The phone’s background is her mouse friend Gus.

Of course, she wouldn’t be Cinderella without her glass slippers. The shimmering heels are adorned with silvery bows featuring the Viktor&Rolf logo. The doll also comes with a flocked molded pillow to display a shoe on.

The doll itself is 12 inches tall with 9 points of articulation. She has rooted lashes and a crimped half-up bun hairstyle. She includes a custom doll stand and certificate of authenticity.

The doll will be officially unveiled during Paris Fashion Week at the Musée des Arts Décoratifs. It’s currently available for pre-sale on MattelCreations.com and viktor-rolf.com. It will be on sale in early spring 2026.

The 30-minute documentary Disney Princess: Create Your World – Viktor & Rolf and Mattel will premiere on March 24, 2026, on Hulu and ABC Owned Television Stations’ digital and streaming platforms. This is the third Create Your World episode following documentaries about collaborations with Coperni and Pandora.
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