USPS Still Circulating 12-Year Old Spider-Man Promotional Boxes
A 12-year-old Spider-Man movie is still being advertised by the U.S. Postal Service
An X user noticed some notably outdated Spider-Man promotional material on their recent visit to their local post office.
X user @_bismack_ came across these dated The Amazing Spider-Man 2 flat rate priority boxes at their local mail box, sparking some curiosity as to how and why the US Postal Service (USPS) is still utilizing branded collateral for a film that’s over 10 years old.
The two Amazing Spider-Man films (released in 2012 and 2014) were Sony Pictures’ first attempt to reboot Spider-Man after Sam Raimi’s original trilogy starring Tobey Maguire. Directed by Marc Webb, the series starred Andrew Garfield as Peter Parker with a tone that leaned more contemporary and emotionally grounded than the Raimi films, emphasizing Peter’s relationships and social dynamics within his family and school friends.
Both the Maguire and Garfield versions of Spider-Man appeared in 2021’s Spider-Man: No Way Home, the third film in Marvel Studios’ reboot of the franchise starring Tom Holland as the titular webslinger. A fourth film, Spider-Man: Brand New Day, is slated for a 2026 release, although production was halted in September 2025 to allow Holland to recover from a concussion.
The character has also appeared in other Marvel films including the Avengers series, and spin-off movies from Sony such as the critically-acclaimed animated Spider-Verse series.
So what’s a USPS flat rate box doing in 2026 with Amazing Spider-Man 2 branding?
