All is not perfect at Walt Disney Studios, despite blockbuster hits like Black Panther and Star Wars: The Last Jedi. A Wrinkle in Time is being called a flop, having barely earned back the production budget in the nearly six weeks it has been out in theaters. You can read our review of the film here.
The movie was highly promoted and featured a star studded cast with the likes of Oprah Winfrey, Reese Witherspoon, Mindy Kaling, and Chris Pine. However, the film has barely collected a measly $92.6 million domestically, despite costing over $100 million to make.
A Wrinkle in Time has performed even worse in foreign markets, only earning $29.2 million outside of the states. Collectively, the movie has grossed $121.8 million, basically ensuring its status as a flop.
While the movie cost around $100 million to make, the industry average for advertising is 50% of the total production budget, bringing the total cost of A Wrinkle in Time to over $150 million. This means that the film is currently a $30 million loss for Disney at a time where many of their live action films gross over $1 billion worldwide.
SOURCE: BoxOfficeMojo
Actually the situation is even worse than described. The studio only receives on average 50% of the box office receipts (other half to the theater) meaning the total loss on this flop would be closer to $90M.
Thank god, that movie didn’t deserve to appear in Disney Movie Magic at Disney’s Hollywood Studios, they better get rid of the segment from the show, by next month
Too many people were trying to make this movie into a political statement. Movies are supposed to be an escape.
That’s what happens when you prioritise and publicise “diversity” instead of actually making a coherent and well acted/directed film.