New “Happily Whatever You’re After” Character-Inspired Campaign Entices Guests to Discover, Savor, and Shop at Disney Springs

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Disney Springs is seeing a bit of a renaissance lately, with all-new stores and offerings on the way. To amp up their refreshed look, they’ve launched the “Happily Whatever You’re After” marketing campaign, enticing guests to Discover Indulgence, Savor the Moment, and Shop the Magic. Fun vignettes are filmed to emulate scenes inspired by Alice in Wonderland, Cinderella, and The Incredibles:

Discover Indulgence (The Incredibles)

Shop the Magic (Cinderella)

Savor the Moment (Alice in Wonderland)

About the author

Jessica Figueroa

Jessica lives in South Florida with her 15-pound cat Gordo and a small army of Tsum Tsums. You can contact her, ideally with photos of your cats, at [email protected]

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