Disney Blames Lower Ticket Revenue on ‘Unfavorable Attendance Mix’ at Disneyland
Disney Parks posted 70% increase in revenue for the third quarter of 2022 but is still claiming to have been affected by an “unfavorable attendance mix.”
The earnings report released today claims that per capita ticket revenue was up due to Genie+ and Lightning Lane, but offset by Disneyland attendance. This is likely in reference to the Magic Key Pass program, which is the west coast equivalent of an Annual Pass.
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The program is currently in question as most Magic Key passes are set to expire soon and no details on renewal have been given.
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