By now you’ve probably heard all about the exciting new “NO LIMIT! Parade” at Universal Studios Japan, which marks the first appearance of Pokémon characters in a major theme park. Super Mario, Minions, Peanuts, and even more franchises are also part of the new celebration, and there’s plenty of merchandise to match. So, let’s take a look at every item now available for the “NO LIMIT! Parade” at Universal Studios Japan!
Watch our merchandise tour video or scroll on for up-close photos and more information.
Pikachu Ear Headband – ¥2800 ($20.48)
This adorable headband has Pikachu’s iconic ears sticking out of the sides, with metallic silver tips. A plush Pikachu is between the ears, winking. Colorful lightning bolts and bursts are on the headband in reds, blues, and purples.
Button-Down Shirt – ¥5500 ($40.23)
The shirt is white with a blue collar. A Poké Ball is on the left breast.
The rest of the shirt is patterned with images of Pikachu, Squirtle (a.k.a. Zenigame), and Scorbunny (a.k.a. Hibunny) with their names around them.
There are also bubbles, lightning bolts, starbursts, and Poké Ball music notes.
The all-over pattern featured blue, yellow, and red graphics with a blue collar and blue buttons.
Pikachu Hand Puppet – ¥3500 ($25.60)
This Pikachu plush is winking. Lightning bolt and starburst appliques are on his chest.
Pikachu Ticket Case – ¥1800 ($13.17)
Pikachu is in a confetti-filled transparent pouch on one side of this case.
The other side resembles a Poké Ball.
Pikachu Cap – ¥3700 ($27.06)
The cap is white and blue, just like the button-up shirt. Pikachu is embroidered on the front with colorful lightning bolts and “Pika!”
“Pokémon” is embroidered across the back.
Poké Ball Pouch – ¥1900 ($13.90)
This small pouch resembles a Poké Ball, but the bottom is transparent instead of white.
It shows off the interior lining, which features Squirtle, Scorbunny, and Pikachu.
Keychain & Can Badge – ¥1600 ($11.70)
This badge is shaped like Pikachu’s head, with his ears sticking out of the top.
“Pokémon” is in colorful lettering between the ears. The reflective silver center features an image of Pikachu.
Lanyard – ¥1300 ($9.51)
The shiny silver lanyard is patterned with Pikachu’s name and other Pokémon iconography.
It has a Poké Ball near the clip.
Bottle Holder – ¥2900 ($21.21)
The plush bottle holder resembles Pikachu. It’s all yellow and fuzzy, while the top is shaped like Pikachu’s head. “Pokémon” is embroidered across the bottom.
His tail is on the back. It opens with a zipper.
Backpack – ¥4900 ($35.84)
The backpack is white with blue around the pocket edges.
An image of Pikachu pops out of a small pocket on the front. His signature “PIKA” is featured at the top of the graphic, surrounded by lightning bolts and starbursts.
Poké Ball Charm – ¥850 ($6.22)
This charm has a pink Poké Ball music note and a silver Pikachu lightning bolt.
Pikachu Plush Keychain – ¥1500 ($10.97)
Or you can get a plush Pikachu keychain, with a small Poké Ball charm hanging from the ring.
Pokémon Embroidered Stickers – ¥900 ($6.58)
These three embroidered stickers depict Pikachu, Squirtle, and Scorbunny.
Pikachu Plush Badge Set – ¥1300 ($9.51)
This plush badge set includes Pikachu’s face and tail.
Pikachu Hugging Mascot – ¥1600 ($11.70)
This Pikachu plush has a blue strap that can attach to a bag, bubble wand, or whatever you want.
Pikachu Hooded Towel – ¥3900 ($28.52)
Channel Pikachu at home or at the beach with this hooded towel.
The hood resembles Pikachu’s head with his pointed ears, while the bottom half features an image of Pikachu. His tail sticks out of the bottom.
Pikachu Hooded Shirt – ¥4600 ($33.64)
This yellow T-shirt has a hood and “Pokémon” emblazoned across the chest.
Pikachu and his lightning bolts are on the bottom, popping out of a Poké Ball.
The hood has Pikachu’s face and ears with sparkling tips.
Hard Candies – ¥1800 ($13.17)
These hard candies come in a plastic case featuring Pikachu winking.
Pikachu Mist Fan – ¥3900 ($28.52)
This hand-held fan is yellow with Pikachu ears at the top and his name on the handle.
Power-Up Headband – ¥2800 ($20.48)
The headband is covered in colorful blocks resembling Rainbow Road. A plush banana peel, Boomerang Flower, Super Star, and Fire Flower stick out of the top.
A small tag of Mario driving his kart is on the back of the headband.
Banana & Blue Shell Plush Badge Set – ¥1300 ($9.51)
This badge set includes a sparkling Super Star and Spiny Shell.
Mario, Bullet Bill, & Piranha Plant Embroidered Stickers – ¥900 ($6.58)
The Mario and Piranha Plant stickers resemble road signs.
Piranha Plant Pouch – ¥1900 ($13.90)
This pouch also looks like a road sign with “Caution!” across an image of the Piranha Plant. The pouch is triangular.
Mario driving his kart across the finish line is on the back.
Mario Plush Keychain – ¥1500 ($10.97)
This keychain is a small Mario plush.
A charm of the Universal globe logo with “Mario Kart” around the bottom is also on the keychain.
Fire Flower, Bullet Bill, & Super Star Earrings – ¥2000 ($14.63)
These dangle earrings have Super Star-shaped studs.
White and blue starbursts hang from one earring, leading down to a Bullet Bill charm. The other earring has red and yellow circles leading to a Fire Flower.
Super Mario Ticket Case – ¥1800 ($13.17)
This ticket case has a lenticular image of Mario crossing the finish line on one side.
The other side has the Universal and Mario Kart logo.
? Block Button-Up Shirt – ¥5500 ($40.23)
An ombre of rainbow blocks runs down this shirt.
A translucent plastic pocket features a question mark.
Mario is driving his kart across the back.
Collectible Keychain Mystery Boxes – ¥800 ($5.85) Each
There are seven possible keychains in this mystery set, each featuring a different character: Mario, Luigi, Toad, Yoshi, Princess Peach, Bowser, or Bullet Bill. Each character also has a charm of a flower, turtle shell, or other icon.
Mario Hard Candies – ¥1800 ($13.17)
This hard candies case features Mario driving over Rainbow Road.
Mario Mist Fan – ¥3900 ($28.52)
The mist fan is white with a red Mario hat on top. The handle is blue and reads “Mario Kart.”
Mario Towel – ¥3600 ($26.33)
The towel depicts Mario driving on Rainbow Road, with coins, flowers, Super Stars, and turtle shells flying around him.
Youth T-Shirt – ¥3500 ($25.60)
Half of the T-shirt has an ombre block pattern, while the other half features Mario, Yoshi, Bowser, and Toad driving their karts.
Tote Bag – ¥3700 ($27.06)
The tote is white, with an image of Mario in the corner.
Drink Bottle Holder – ¥2900 ($21.21)
This bottle holder is made of a pleather material and has a rainbow block strap.
There are four rings on the holder, with Mario pictured on the top red ring. The green, blue, and yellow rings show Luigi, Toad, and other Mario Kart iconography.
Mario Kart Lanyard – ¥1300 ($9.51)
This shiny lanyard has a Mario Motors tire symbol near the clip.
The lanyard is shiny and sparkly, and covered in images of Mario Kart characters, turtle shells, coins, and more.
Hello Kitty Ear Headband – ¥2800 ($20.48)
A tiny plush of Hello Kitty sits atop this sparkly cat ear headband. A large pink bow with a heart-shaped gem center is over one ear.
Hello Kitty Bottle Holder – ¥2900 ($21.21)
This is a smaller bottle holder, made of translucent plastic with pink edges. A sparkling Hello Kitty bow is attached.
The translucent part is covered in images of Hello Kitty, plus gemstones and stars. It has a pink strap.
Hello Kitty Plush Badge Set – ¥1300 ($9.51)
The badge set includes a plush badge of Hello Kitty’s face, complete with a red bow, and a plush badge of a heart with “Hello Kitty” in the center.
The heart is pink with gold embroidery.
Hello Kitty Charm – ¥850 ($6.22)
This keychain has a pink metal bow with a gold heart at the center.
A pink ruffle of tulle hangs from the bow.
Hello Kitty Embroidered Stickers – ¥900 ($6.58)
There are two embroidered stickers: one of Hello Kitty in a sequin dress and the other of just her sequin-covered bow.
Hello Kitty Women’s Shirt – ¥3800 ($27.79)
The shirt is light pink, with short sleeves — almost making it a tank top.
A sparkly diamond is on the front, with Hello Kitty next to it and “Hello Kitty” across the bottom.
Hello Kitty Mist Fan – ¥3900 ($28.52)
The fan is multiple shades of pink with a Hello Kitty bow on top.
Hello Kitty Hand Puppet – ¥3500 ($25.60)
The Hello Kitty plush wears a pink and gold dress with a pink beaded necklace. Her bow is sparkly red with a pink gem at the center.
Hello Kitty Hooded Towel – ¥3900 ($28.52)
The towel has a white hood with Hello Kitty ears and a bow. The rest of it is pink with an image of Hello Kitty.
Elmo Towel – ¥3600 ($26.33)
The towel is black, with an image of an Elmo cap in one corner and “Sesame Street” in a graffiti style across the center.
Cookie Monster-inspired headphones are in the opposite corner. Geometric shapes are around them.
Sesame Street Drink Bottle Holder – ¥2900 ($21.21)
Similar Elmo and Cookie Monster images are around the graffiti “Sesame Street” logo on this bottle holder. They’re set against crisscrossing pink lines, with “Best Buds” next to Cookie Monster.
The rest of the bottle holder is translucent with “Let’s play!” near the bottom.
It has a pink rope strap with a yellow “Sesame Street” shoulder pad.
Sesame Street Cap – ¥3700 ($27.06)
The ball cap is black with “Let’s play!” embroidered on the front.
Shapes are around the sides.
Elmo and Cookie Monster are on the back.
Cookie Monster Hand Puppet – ¥3500 ($25.60)
Make your own Sesame Street fun at home with this plush puppet of Cookie Monster.
He’s wearing pink headphones with a yellow band.
They’re decorated with shapes and squiggles.
Sesame Street T-Shirt – ¥3800 ($27.79)
The black T-shirt features Cookie Monster as a DJ with Elmo dancing.
“Let’s play!” is below them.
A Sesame Street cassette tape is pictured on the sleeve.
Elmo & Cookie Monster Embroidered Stickers – ¥900 ($6.58)
A star-shaped sticker features Cookie Monster’s face, while the other features Elmo and “Sesame Street.”
Elmo Plush Keychain – ¥1500 ($10.97)
This tiny plush keychain depicts the little red monster in a blue tank top and golden cap.
He has a “Sesame Street” charm.
Charm – ¥850 ($6.22)
This keychain has a green and yellow puffy charm and a “Let’s play!” charm.
The latter features the Elmo cap and Cookie Monster headphones, plus a cookie.
Elmo & Cookie Monster Plush Badge Set – ¥1300 ($9.51)
One badge is Elmo’s head with a ball cap. The other is Cookie Monster’s head with headphones (and a cookie).
Bubble Wand – ¥3000 ($21.94)
The bubble wand has a blue handle and a disco ball at the end.
It has a sparkling silver stripe around the center.
The bubble solution holder is white and sparkly.
Tote Bag – ¥3300 ($24.14)
the tote bag is white with a Universal Studios Japan globe on the transparent front pocket.
The transparent pockets are lined in blue, pink, and purple fabric. It has a gray bottom.
White Universal T-Shirt – ¥3000 ($21.94)
A purple globe is on the center of this white T-shirt, with “Universal” in gray across it. There are purple, pink, and blue squares across it.
Black Universal T-Shirt – ¥3000 ($21.94)
A similar design is on this black T-shirt.
Universal Studios Japan Bucket Hat – ¥3800 ($27.79)
The bucket hat is black with a gray grid image and “Universal Studios Japan” on top.
Embroidered Sticker – ¥500 ($3.66)
The patch also features the globe and “Universal” in colorful letters.
Universal Studios Japan Lanyard – ¥1300 ($9.51)
This lanyard is sparkling blue instead of silver. “Universal Studios Japan” is spelled out across it in mostly white letters with some color sprinkled in. The “o” in “Studios” is replaced with the globe logo.
Universal Lanyard – ¥1300 ($9.51)
Another lanyard is gray and white striped with purple edges.
A shiny Universal globe with pink and blue details is on the strap.
Buster & Rosita Plush Badge Set – ¥1300 ($9.51)
Buster the koala and Rosita the pig are depicted on these plush badges.
Buster is wearing a red bowtie.
Rosita has a sparkling purple headpiece.
Embroidered Stickers – ¥900 ($6.58)
Buster is in his suit with a sequined crescent moon on one of these stickers. Rosita and Gunter are in their purple leotards on the other sticker.
Snoopy Ear Headband – ¥2800 ($20.48)
This headband is white with droopy brown Snoopy ears.
Pink flower glasses are attached to the top of the headband.
Flowers also decorate the ears.
Snoopy Hand Puppet – ¥3500 ($25.60)
The plush hand puppet depicts Snoopy in a blue shirt and yellow vest.
There are flowers on his vest and face.
Snoopy Tote Bag – ¥3500 ($25.60)
The tote is white with brown handles and a yellow bottom.
“Dance with Snoopy” is above an image of Snoopy and Charlie Brown. Fluffy flowers are on the rest of the bag.
Peanuts Drink Bottle Holder – ¥2900 ($21.21)
The pleather bottle holder depicts Snoopy and Charlie Brown dancing with groovy lines and flowers around them.
They’re standing with Woodstock on the other side.
Peanuts Embroidered Stickers – ¥900 ($6.58)
One sticker shows Snoopy giving a thumbs up, another shows Charlie Brown. A third is a colorful flower.
Snoopy Hugging Mascot – ¥1600 ($11.70)
This Snoopy plush attaches to items with a coral pink strap.
Snoopy Plush Keychain – ¥1500 ($10.97)
The plush keychain is Snoopy in his same hippie outfit and pink sunglasses.
A “Dance with Snoopy” pleather charm hangs from the keyring.
Smartphone Case – ¥2300 ($16.82)
The pleather smartphone case is blue with white images of Snoopy, Charlie Brown, and Woodstock. Fringe hangs from the bottom.
3-D pink and yellow flowers are attached.
Peanuts Button-Up – ¥5500 ($40.23)
The button-up is patterned all-over with large flowers, rainbows, and images of Snoopy, Charlie Brown, and Woodstock. It has a brown breast pocket.
Peanuts Lanyard – ¥1300 ($9.51)
The lanyard has a similar pattern, with a pink flower applique at one end.
Snoopy Pouch – ¥1900 ($13.90)
This pouch is shaped like Snoopy’s head, with his brown ears hanging off the sides. His pink flower sunglasses and brown nose are depicted on the front.
The back is blue and covered in flowers.
Charlie Brown & Snoopy Hooded Shirt – ¥4900 ($35.84)
This white shirt has a yellow hood drawstring and yellow on the sleeve edges.
Snoopy and Charlie Brown, as well as the “Dance with Snoopy” logo, are embroidered on the chest.
The hood has Snoopy’s face and ears.
Snoopy & Charlie Brown Plush Badge Set – ¥1300 ($9.51)
The badges are Snoopy’s face with the pink sunglasses and a blue flower with Charlie Brown’s face.
Snoopy Mist Fan – ¥3900 ($28.52)
The fan resembles Snoopy’s face, complete with eyes, nose, sunglasses, and ears. The handle is blue with the “Dance With Snoopy” logo.
Snoopy Hooded Towel – ¥3900 ($28.52)
The hooded towel has Snoopy’s floppy ears, decorated with flowers, on the hood.
The rest of the towel is decorated with images of the characters dancing under a rainbow.
Peanuts Rice Crackers – ¥1600 ($11.70)
Get some rice crackers in Peanuts-inspired packaging.
Minions Ear Headband – ¥2800 ($20.48)
A Minion in a disco outfit is atop this black headband. The “ears” are two shiny disco balls with Minion goggles on.
There are music note appliequés.
Minions Disco Fever T-Shirt – ¥3800 ($27.79)
Two Minions are on the front of this purple shirt with the words “Disco Fever” and a giant disco ball.
“Minions Disco” is on the back with a record.
Pouch – ¥1900 ($13.90)
The pouch has a translucent pink front with a yellow Minion disco ball.
The translucent back features a banana with “Minions” and “Banana” in ombre pink to blue lettering.
Smartphone Case – ¥2900 ($21.21)
The smartphone case is also made of translucent plastic.
One side is red with the Minions Disco logo in the corner.
The back is solid yellow with a banana patch.
Minions Lanyard – ¥1300 ($9.51)
The lanyard is green and translucent. It’s patterned with the Minions name, “Disco Fever,” a spinning record, and a Minion’s face.
A purple record appliequé is at the end.
Minions Hard Candy – ¥1800 ($13.17)
The hard candy comes in a purple case with a yellow Minion face on one side.
Minions Mist Fan – ¥3900 ($28.52)
The hand-held fan has a purple handle and a yellow top. Purple Minion goggles are over the green and yellow eyes on the fan.
Minions Hooded Towel – ¥3900 ($28.52)
The hood of the towel is yellow with Minion goggles.
The bottom is purple with Minions dancing under “Disco Fever.”
Minions Disco Fever Youth T-Shirt – ¥3500 ($25.60)
The youth shirt is white with a blue sleeve, a yellow sleeve, and dark blue neckline. A Minion in a disco outfit with a teddy bear dances under a disco on the front.
The “Banana Minion” image is on the back.
What merchandise is your favorite? Let us know in the comments!
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