A new interactive experience has been announced for Walt Disney World that will surely test your sense of smell, titled “Smellephants on Parade.”
‘Smellephants on Parade’
Per a tweet shared by the official Disney Parks Twitter account, guests will be able to take part in a “family-friendly ‘search and sniff’ adventure,” set to be added to Storybook Circus in Magic Kingdom. The concept art features a new statue that references the “Pink Elephants on Parade” sequence from the “Dumbo” animated film.
The experience will be sponsored by Scentsy, the official home fragrance for Walt Disney World.
The tweet ends with Disney asking guests to stay tuned for “relephant” details. No opening date or window for this experience was shared.
This is the latest collaboration between Scentsy and Walt Disney World, who entered into an official, multi-year partnership together back in 2021. Prior to that partnership, the candle company had already been making licensed Disney products for the past three years.
As part of this original announcement, a guest experience located in Fantasyland was also planned, though that never came to fruition.
Scentsy has also sponsored the Blossoms of Fragrance garden at EPCOT during the 2022 and 2023 International Flower & Garden Festivals. This display, which was located on the bridge leading from World Celebration to World Showcase, featured fragrant flowers and butterfly topiaries.
Stay tuned for more updates as this story develops.