Applications recently filed with the United States Patent and Trademark Office potentially serve as our first indicator of the specific names of several attractions, restaurants, and gift shops that will be located in the currently under-construction Epic Universe theme park at Universal Orlando Resort. Warner Bros. Entertainment Inc. submitted 11 service mark applications on November 21, 2023, and while nothing is confirmed, these potential trademarks may relate to offerings that will be part of the rumored Wizarding World of Harry Potter – Paris section of Universal Orlando Resort’s upcoming third gate.

Names Potentially Revealed in New Trademarks Likely for The Wizarding World at Epic Universe

Epic Universe has long been expected to house its own version of The Wizarding World of Harry Potter, which will join The Wizarding World – Hogsmeade at Universal Islands of Adventure and The Wizarding World – Diagon Alley at Universal Studios Florida as “Harry Potter”-inspired lands at Universal Orlando Resort.

While nothing has been definitively confirmed, rumors (which have been largely substantiated through construction) suggest that Epic Universe’s take on The Wizarding World will feature a large indoor attraction set within the British Ministry of Magic. After exiting the ride, guests will be transported back to the streets of Paris, the city the rest of the land will architecturally emulate.

Though again, unconfirmed, Warner Bros.’s recent service mark applications, all of which overtly or indirectly refer to theme parks in their intended usage, reference the “Harry Potter” franchise. Several of them are even in French.

Here are the 11 service mark applications and how they potentially relate to Epic Universe:

• Harry Potter and the Battle at the Ministry: While, again, just speculation, it seems quite possible that “Harry Potter and the Battle at the Ministry” could be the name of the e-ticket ride inside the Epic Universe rendition of The Wizarding World. It fits the attraction’s rumored story and the naming conventions of other “Harry Potter”-inspired rides at Universal Orlando Resort, namely Harry Potter and the Forbidden Journey at Universal Islands of Adventure and Harry Potter and the Escape from Gringotts at Universal Studios Florida.
• Ministry of Magic: In the “Harry Potter” and “Fantastic Beasts” films, the Ministry of Magic is a governing wizard body with branches and headquarters in several countries. Rumors have long suggested that the attraction in The Wizarding World at Epic Universe will be set in the British Ministry of Magic building; the “Ministry of Magic” service mark, which has been filed for “amusement park, theme park, and waterpark services,” could potentially relate to the show building the ride will be situated within. It’s also possible, assuming the application has been made with Epic Universe in mind, that “Ministry of Magic” could ultimately be the tag attached to the end of the park’s version of The Wizarding World, à la Hogsmeade at Universal Islands of Adventure or Diagon Alley at Universal Studios Florida.
• Tour En Floo: This mark is intended for “retail store services featuring apparel, gifts, and general consumer merchandise.” It roughly translates from French to English as “Floo Ride,” confirming that the name is a reference to the “Floo network.” In the “Harry Potter” franchise, wizards can travel using the “Floo network,” a series of connected fireplaces accessed partly by using Floo powder. The Floo network is reportedly referenced in the land’s attraction.
• Mademoiselle Malkin’s: The “Mademoiselle Malkin’s” application has also been filed for “retail store services featuring apparel, gifts, and general consumer merchandise,” indicating that, should the filing refer to Epic Universe, this may be the name of a gift shop. In the “Harry Potter” series, Madam Malkin was the owner of the Madam Malkin’s Robes for All Occasions shop in Diagon Alley. There’s currently a shop with that name in The Wizarding World of Harry Potter – Diagon Alley at Universal Studios Florida.
• Le Cirque Arcanus: A service mark application for “Le Cirque Arcanus” has been filed for general “amusement park, theme park, and waterpark services,” including “live entertainment and street performances.” A circus known as the Circus Arcanus appeared in the first and second “Fantastic Beasts” films; assuming the filing is related to Epic Universe, the mark could be the name of a live street show that performs acts similar to those conducted by the Circus Arcanus in the 2016 and 2018 movies.
• Café L’air de la Sirène: This French-language filing intended for a food and beverage venue of some kind roughly translates to English as “air of the siren café.” Sirens, or female merpeople, are referenced in the “Fantastic Beasts” books, and merpeople appear in several “Harry Potter” films. The mark is also potentially a reference to “Le Restaurant de la Sirène à Asnières,” an 1887 Vincent Van Gogh painting depicting a then-popular Parisian restaurant.
• Patisserie Matagot: This mark, also filed for a food and beverage venue of some capacity, translates from French to English as “Matagot pastry shop.” Matagots, which are large, black cat-like beasts that are potentially native to France, appear in the “Fantastic Beasts: The Crimes of Grindelwald” film.
• Bar Moonshine: “Bar Moonshine” has aptly been filed for usage at a restaurant or bar. The mark is possibly a reference to Regulus Moonshine, a character in the “Harry Potter” lore.
• Cosme Acajor Baguettes Magique: This application, filed for retail usage, is a play on Baguettes Magiques de Cosme Acajor, a wand shop in Place Cachée in the “Fantastic Beasts” series. Should the filing relate to Epic Universe, it’s possible that “Cosme Acajor Baguettes Magique” will be the name of the land’s wand shop à la Ollivanders in Hogsmeade and Diagon Alley.
• Les Galeries Mirifiques: This filing relates to a retail store. It roughly translates to “The Wonderful Galleries;” it does not appear to directly relate to or reference “Harry Potter.”
• Le Gobelet Noir: “Le Gobelet Noir” translates to English as “The Black Cup” or “Goblet.” It’s been filed for usage at a food or beverage location and could be a reference to the Goblet of Fire, which debuted in the aptly named “Harry Potter and the Goblet of Fire” book and subsequent film adaptation.

All 11 applications are live and awaiting examination as of the time of publication. Even if all are ultimately approved, they may have no significance to Epic Universe; companies will occasionally trademark a wide range of names and phrases in case they one day want to use them, and just because a company owns a particular trademark does not mean they have immediate or ultimate plans to use it.

If the trademarks are intended for usage at Epic Universe and are eventually granted, Universal would have to license them from Warner Bros. Entertainment Inc. in order to use them. This is how the arrangement is currently set up; the “Harry Potter and the Forbidden Journey” trademark, for example, is owned by Warner Bros. Entertainment Inc.

What do you think of the recent service mark applications filed by Warner Bros. Entertainment Inc.? Do you hope to see the names used in The Wizarding World at Epic Universe? Let us know in the comments.

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