Now that Butterbeer Season has arrived, several new merchandise items themed to the iconic Harry Potter drink have appeared in Universal Orlando Resort.
We found all of the new items at the Universal Studios Store in CityWalk. The merchandise was grouped together in a display close to the entrance.
Butterbeer Crossbody Bag – $50
The first item is a crossbody-style bag. The bag itself is golden yellow and shaped like a clear mug of Butterbeer. The center of the mug has a green Butterbeer wordmark we will see on many other items in this new collection.
The back of the bag is designed to look like the opposite side of the butterbeer mug. White foam sticks out from the top, and bubbles float through the yellow beverage. The strap for the bag is emerald green and adjustable for multiple lengths.
Hanging Sign – $35
The next item is a round wooden sign advertising the delicious beverage. A mug of Butterbeer sits in the center of a green oval with a black border. The text curving around the drink says, “Served Hot and Cold! Enjoy a Butterbeer.”
The back of the sign is plain white with a single metal loop for hanging the sign on a wall. The back also has the Universal Studios, The Wizarding World of Harry Potter, and the general Wizarding World logos.
Metal Tumbler – $35
Unlike the typical imagery showing a clear glass, this metal tumbler is pained like a wooden keg of Butterbeer. The tumbler is brown with another green Butterbeer wordmark framed in the middle.
The lid of the tumbler is clear plastic with a sliding piece over the hole. The tumbler also comes with a clear plastic straw.
Baseball Cap – $32
The only new hat included with this collection is this tan baseball cap. The cap has a single patch in the middle showing the same Butterbeer art from the hanging sign. A gold “B” logo is also attached to the right side of the brim.
Butterbeer Shirt – $37
This adult grey shirt uses the same oval Butterbeer art from the sign. The green oval is printed in the middle of the chest. On the back of the shirt, the rectangular Butterbeer wordmark is printed in a smaller size between the shoulders.
Tea Towel Set – $25
These tea or kitchen towels come in a set of two. The first towel in the set is white with a yellow mug of Butterbeer. A folded parchment scroll below the mug says “Butterbeer” in the drink’s usual font.
The second towel in the set is much more colorful. The base fabric is green with a repeating pattern of yellow Butterbeer mugs, green insects, and yellow ovals with mysterious symbols.
Butterbeer Hoodie – $70
The Butterbeer hoodie is the same grey color as the shirt. The hoodie has long sleeves, the usual hand pockets, and a full-length zipper. The front chest has a yellow mug printed on the right. The interior lining is green and matches the pattern from the green tea towel.
The back of the hoodie sports new art with bright yellow text saying “Served hot and cold! Butterbeer.” A beverage mug is outlined in black behind the text, and another yellow “B” logo is on the left.
Magnet – $14
Moving to a few of the smaller items, this magnet uses the same oval art as the sign and shirt. The magnet is slightly 3D, with the mug and border around the oval sticking above the green background.
Keychain – $15
The same magnet art is used for this metal and pleather keychain. The oval logo is printed on a brown leather charm attached to a bronze-colored loop.
The back of the keychain does not repeat the image and is plain brown. An embossed metal Wizarding World logo is attached to the center.
Pin – $12
The new metal pin uses the rectangular Butterbeer wordmark art. The rectangle is green with brown borders and gold filigree.
Pin and Patch Set – $18
Despite appearances, this set does not include the pin pictured previously. Instead, the small yellow Butterbeer mug is the pin, while the green rectangular logo is the patch. The patch can be stuck to any fabric item. We did not see this Butterbeer mug pin being sold separately, so buying this set may be the only way to collect both pins.
Tote Bag – $45
If you want a larger bag than the crossbody, this plush tote will carry even more items. Like the tumbler, the tote is modeled to look like a wooden keg of Butterbeer. The outside is brown and somewhat plush. A large rectangular wordmark is framed in the center. The back is plain brown.
The tote has a single large compartment closed with a brown zipper. The interior lining is the same as the hoodie, so it reuses the green and yellow pattern from the tea towel.
Plaid Shirt – $75
The final new item is this green and black plaid shirt. The shirt has long sleeves, a pointed collar, and buttons running down the center. The front has one more rectangular Butterbeer wordmark on the chest.
A large printed image on the back reuses the same Butterbeer oval art from most of the other items.
Universal has also announced specialty food, beverages, and additional merchandise to celebrate Butterbeer Season. Some of the items include a new Butterbeer cream puff and the return of the Butterbeer Cart candy container.
Elsewhere in the Harry Potter universe, Universal also released the second generation of interactive wands for The Wizarding World of Harry Potter spell locations. We have a first look at the new interactive wand designs and a teaser for the new spell locations coming to Epic Universe.
Will you be buying any of these new Harry Potter items during your next visit to Universal? Let us know in the comments.
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