The first batch of Halloween Horror Nights 34 merchandise has arrived at Universal Orlando Resort, featuring new apparel, accessories, and the return of a tagline from years past.
New Halloween Horror Nights 34 Merchandise
The new merchandise can be found in Five and Dime at Universal Studios Florida.
An A-frame sign out front advertises the merchandise reveal, along with the return of the tagline, “Never Go Alone.”
Inside, the merchandise display evokes the feeling of entering an overgrown church or graveyard. A cherubic statue stands to the left of an overgrown stone wall. “Never Go Alone,” the tagline from Halloween Horror Nights 30 in 2021.
The back of the display continues the overgrown theme, which is present in the merchandise as well.


Featured decor on this side includes a pedestal, a mirror, and a gargoyle-like wall lamp. Inside the mirror, the Curator from Halloween Horror Nights 32 appears:
Never Go Alone Scented Candle – $23
This scented candle comes in a round tin can, and features green wax and a single wood wick. We were unsure of the smell, but after a second whiff, we landed on the scent being a bit woodsy.


The lid features a “Never Go Alone” sticker, featuring the returning tagline written in gnarled tree branches.
Halloween Horror Nights 34 “Cordial” Glass – $13


This “cordial” glass, a.k.a. shot glass, is tall and frosted gray to black ombre. The front of the glass reads “Never Go Alone” in the gnarled branch font. As an added nod, the eyeball-eating crow from Torture Faire stands on the “R” in “Never.”
Torture Faire was a scare zone featured at Halloween Horror Nights 33, in which one of that year’s icons, SINIST3R, took over a renaissance faire with a penchant for medieval torture. Read our rankings of last year’s scare zones.
The back of the glass sports this year’s wordmark for Halloween Horror Nights — a stone gray-to-blue ombre with gravestone-like accents and gnarled branches. This glass is hand-wash only.
Halloween Horror Nights 34 Trucker Ball Cap – $30
This black trucker-style ball cap features a blank black bill and a white front panel that includes the “Never Go Alone” art with the crow from Torture Faire.
The back and sides of the hat are mesh. A patch with the Halloween Horror Nights 34 wordmark is attached above the adjustable strap.
Halloween Horror Nights 34 ‘Never Go Alone’ T-Shirt – $33


This black T-shirt features a graphic of the Halloween Horror Nights 34 wordmark on the left chest.


On the back is the “Never Go Alone” art.
Halloween Horror Nights 34 ‘Never Go Alone’ Tank Top – $33


This russet-colored tank top features the “Never Go Alone” art on the front, but with aging around the words that comes off a little muddy.


The wordmark for Halloween Horror Nights 34 is printed just below the neckline on the back in yellow-orange.
These items can also be purchased from the Universal Orlando online store.
Halloween Horror Nights 34 runs on select dates from August 29 to TKTK, 2025, marking the event’s earliest start date ever. Tickets are not yet on sale, and speculation for this year’s haunted house lineup includes “Fallout,” “Five Nights at Freddy’s,” and “Terrifier.” Most recently, Universal added and promptly removed a mobile webpage for the event to the Universal Orlando Resort app, likely an accident ahead of the impending ticketing announcement.
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