To celebrate the beginning of the 2026 EPCOT International Flower & Garden Festival, Disney has released multiple new merchandise collections, including a new set of Alice in Wonderland-themed items.
We found the collection for sale in the Creations Shop, but some of the merchandise is also sold at festival merchandise kiosks located around EPCOT.
Alice in Wonderland Merchandise
Bread-and-Butterfly Loungefly Purse – $80
Inspired by the bread-and-butterflies from Alice in Wonderland, this Loungfly purse features large appliqués of the insect and its wings on the front. The pink wings are shaped like pieces of bread with yellow butter on them. It has a purple body with a blue head and antennae. The borders, antennae, eye, and nose are embroidered.
Last year’s version of this bag was more yellow, orange, and red.
The back of the purse is green with artwork of Alice surrounded by flowers, butterflies, and the Caterpillar. Spaceship Earth lineart is in the background and “EPCOT International Flower & Garden Festival” is below. A dark green Disney Parks | Loungefly label plate is above.
It includes a detachable, adjustable dark green strap adorned with pink, yellow, and purple flower appliqués.
The interior lining is patterned with images of flowers, Alice, and the bread-and-butterflies.
Crew Neck Sweatshirt – $59.99
This green sweatshirt has “EPCOT International Flower & Garden Festival 2026” in white and yellow lettering on the left chest. “Flower & Garden” is in printed cursive while the rest of the lettering is embroidered.
The same wordmark is on the back alongside artwork of the Caterpillar from Alice in Wonderland looking grumpy. He’s surrounded by flowers and flying butterflies. Behind him is Spaceship Earth lineart.
Cropped T-Shirt – $36.99
This cropped tee is a faded blue color. On the left chest is “EPCOT International Flower & Garden Festival 2026” embroidered in yellow and white. The wordmark is accompanied by a rocking horsefly and bread-and-butterfly.
On the back is artwork of Alice with large butterflies (including bread-and-butterflies and a rocking horsefly) all around her. Singing flowers and the Caterpillar are in the background. Behind them is subtle Spaceship Earth lineart. “EPCOT International Flower & Garden Festival” is at the bottom.
Dress – $49.99
This shift dress is bright pink. A blue Flower & Garden festival label is above the hem. It’s patterned with small embroidered images of rocking horseflies and bread-and-butterflies.
Loungefly Ear Headband – $44.99
Both this Loungefly ear headband and the purse below are updated versions of products from the 2025 festival. The ear headband is nearly an identical design but with softer pastel colors. Alice is on one ear and the Caterpillar is on the other. Flowers are printed around them and there are a few flower appliqués.
The removable purple pleather bow features a butterfly-inspired design incorporating Spaceship Earth and Alice’s silhouette. The band is purple with pink velour lining.
On the side of the band is a purple Disney | Loungefly label plate.
The back of one ear features a singing rose with a few other flowers. The other ear has Alice and the Caterpillar sitting in a field of flowers with butterflies. Behind them is the World Showcase skyline. “EPCOT International Flower & Garden Festival 2026” is below them.
The 2026 EPCOT International Flower and Garden Festival runs from March 4 to June 1. In addition to the Alice in Wonderland merchandise, Disney has also released collections starring Orange Bird and Spike the Bee. And, some of these pieces are available online.
Will you be grabbing any of this merchandise for your collection? Let us know on social media!
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