“The Mandalorian” Baby Yoda Plush Coming Soon to Build-A-Bear Workshops Nationwide

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While Build-A-Bear Workshop has always offered a variety of Star Wars-inspired bears and even a few droids as part of their mix-and-match plush collection, soon guests at the popular stuffed toy workshop can create and cradle their very own child from “The Mandalorian”: Baby Yoda.

According to Business Insider, Build-A-Bear is responding to the viral Baby Yoda craze by developing their own stuffable youngling.

build a bear workshop baby yoda
Build-A-Bear CEO Sharon Price John held up a Baby Yoda plush for the audience to see. (Photo Credit: Kate Taylor/Business Insider)

In a presentation today, Build-A-Bear CEO Sharon Price John said:

“I’m excited to share we will be one of the first companies to provide the digital and internet phenomenon who is trending higher than all the presidential candidates combined. We now will have The Child, also known as Baby Yoda.”

The company collaborated in partnership with Disney and Lucasfilm to develop the plush after the premiere of “The Mandalorian” in order to meet the growing demand for more adorable Baby Yoda merch. Their customer demographic is slowly seeing an increased trend of older consumers as more and more adult fans crave licensed merchandise and collectibles.

The new Baby Yoda plush is expected to hit Build-A-Bear Workshop locations nationwide in the coming months.

About the author

Jessica Figueroa

Jessica lives in South Florida with her 15-pound cat Gordo and a small army of Tsum Tsums. You can contact her, ideally with photos of your cats, at [email protected]

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