UPDATE: Imagine Key Pass Sales Halted at Disneyland Resort

Katie Francis

UPDATE: Imagine Key Pass Sales Halted at Disneyland Resort

Magic Key passes at Disneyland resumed sales on January 17 with three tiers available  — Inspire, Believe, and Imagine. Now, sales for the Imagine Key have been halted.

Imagine Key Pass

Imagine Key Pass

The Imagine Key Pass was $449 and only available to Southern California residents. It offered two park pass reservations at a time, with 10% off select merchandise and food/beverages, 20% off Disney Genie+, and 25% standard parking at the Toy Story Parking Area.

Renewals of all four pass types, including the Imagine Key Pass, are available. Only the sale of new passes has been halted.

Remaining Available Magic Key Passes

Only two Magic Key passes remain available for purchase: Inspire and Believe. Compare the two options below.

Inspire – $1599 (or $118.34 per month)

  • 6 park pass reservations
  • Free standard parking
  • 20% off select merchandise
  • 15% off select food and beverage
  • Unlimited Disney PhotoPass digital downloads (coming soon)
  • 20% off Genie+ (when purchased same-day after entering the park)

Believe – $1099 (or $76.67 per month)

  • 6 park pass reservations
  • 50% off standard parking
  • 10% off select merchandise
  • 10% off select food and beverage
  • Unlimited PhotoPass digital downloads (coming soon)
  • 20% off Genie+ (when purchased same-day after entering the park)

Magic Key Program

Disneyland Resort introduced the Magic Key program as a replacement for Annual Passes. Sales began in August 2021 with four pass tiers. The highest tier, the Dream Key, sold out in October 2021, followed quickly by the Believe Key.

In December 2021, a class-action lawsuit was filed against Disney, alleging that Disney falsely advertised their highest tier Dream Key as having “no blockout dates” despite the very limited bucket of reservations available for Key holders.

Despite opposition from Disney’s legal team, a federal judge ruled that the lawsuit could move forward on May 13, 2022. On May 31, sales of all Magic Keys were suspended.

DLR Magic Key tiers

When renewals began in August, changes had been made to the program. The Dream Key was permanently discontinued, and a new Imagine Key was introduced. Notably, all four tiers now had blockout dates. Additionally, a clause was added to the terms and conditions requiring the Key Holder to waive the right to file a class action lawsuit upon agreement.

Check out the current exclusive offerings for Magic Key Holders below.

The Walt Disney Company’s 100th-anniversary celebration will commence on January 27 at Disneyland Resort in Anaheim, California. Guests will be able to mark this historic occasion by experiencing the grand opening of the new Mickey & Minnie’s Runaway Railway attraction, as well as two all-new nighttime spectaculars: World of Color – One at Disney California Adventure Park and Wondrous Journeys at Disneyland Park.

The celebration will also feature special entertainment, food, beverage, and merchandise offerings, making it a not-to-be-missed event. Disneyland has announced a special live stream to help kick off the Disney100 celebration on Friday, January 27, beginning at 5 p.m. ET/2 p.m. PT.

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