Ahead of their annual Disney Upfront presentation, The Walt Disney Company executives visited the New York Stock Exchange and CEO Josh D’Amaro rang the opening bell.

D’Amaro was joined by President and CCO Dana Walden, chief marketing and brand officer Asad Ayaz, Mickey, Minnie, and more executives. Ayaz shared photos on Instagram.

Disney Upfront, a showcase for advertisers, will begin at 4 p.m. ET / 1 p.m. PT on Tuesday, May 12.

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