Explorers are often pestered by insects. One way to keep the critters at bay is by using insect repellent. OFF! Insect Repellent made the connection and is now sponsoring Gorilla Falls Exploration Trail at Disney’s Animal Kingdom.
OFF! branding and messaging has been added throughout the trail.
We first noticed the branding at the trail’s entrance.
Backpacks hung to the right of the entrance have OFF! logos. Cans of OFF! are stored in each pack’s outside pockets.
Signs state that the packs are for rangers only.
On the entrance’s left side, a sign reminds rangers of daily gear needs. OFF! Insect Repellent tops the list. Corporate attraction sponsorship has a long history at Disney Parks. Most recently, Ziploc sponsored Jungle Cruise at the Magic Kingdom after previously sponsoring Splash Mountain.
Numerous OFF!-branded backpacks hang in the rafters throughout Gorilla Falls Exploration Trail.
The OFF! logo has also been added to this visitor information board.
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