Mention Disney Genie and Genie+ to most Disney fans and you’ll get a long dissertation on how much they hate the relatively new system. Now, a California-based theme park firm also has an issue with it as well; however, this is more legal in nature.
On December 2, 2022, Agile Journey LLC filed a lawsuit with the U.S. District Court in the Middle District of Florida – Fort Myers against The Walt Disney Company claiming Disney infringed on one of the company’s patents on how guests navigate its theme parks.
The court action was brought by Yeslow Koeppel & Anderson, Bruster PLLC, and Key IP Law PLLC on behalf of Agile Journeys LLC.
According to the Orlando Business Journal, Agile Journeys alleges patent infringement on Disney’s part as it pertains to Disney’s digital personalized itinerary tech, Disney Genie and Genie+ technologies, and the free and paid services (respectively).
The complaint asserts a single patent concerning the technology to personalize itineraries and manage attractions for visitors to the park. Counsel has not yet appeared for the defendant. The case, which has been assigned to Judge Sheri Polster Chappell and Magistrate Judge Kyle C. Dudek, is 2:22-cv-00766, Agile Journeys LLC v. The Walt Disney Company et al.
“The latter is a paid version released in 2021 that provides add-ons such as ride time reservations. Agile Journeys alleges Disney infringes on Agile Journeys’ patent published in 2002, dubbed ‘Method and Apparatus for Providing Visitors with a Personalized Itinerary and Managed Access to Attractions,’ which describes a personalized itinerary system for attraction visitors.”
Agile Journeys claims the company has been damaged by The Walt Disney Company. “Disney has infringed and continues to infringe (literally and/or under the doctrine of equivalents), directly, indirectly, and/or through subsidiaries, agents, representatives or intermediaries, one or more claims of the [patent] by making, using, testing, supplying, causing to be supplied, selling and/or offering for sale in the United States the Disney Genie system, including the Disney Genie App,” reads the lawsuit.