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Disney Updates “Disney Look” for Cast Members to Include Gender-Inclusive Hairstyles and Appropriate Tattoos

The “Disney Look” for Cast Members has been updated, allowing them to wear “gender-inclusive hairstyles” and appropriate tattoos.

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Disney Parks, Experiences and Products Chairman Josh D’Amaro described the changes, and how the drive to be more inclusive, prompted the changes on Disney Parks Blog:

“To all who come to this happy place: Welcome.”

Walt Disney spoke these words during the dedication of the Disneyland Resort in 1955. Today, more than 65 years later, they continue to inspire us – and remind us that the magic we make must include everyone.

It’s important to me to share how we’re creating a place where everyone is welcome and taking action to create meaningful change. 

We want our guests to see their own backgrounds and traditions reflected in the stories, experiences and products they encounter in their interactions with Disney. And we want our cast members – and future cast members – to feel a sense of belonging at work.

That means cultivating an environment where all people feel welcomed and appreciated for their unique life experiences, perspectives and culture. Where we celebrate allyship and support for each other. And where diverse views and ideas are sought after as critical contributions towards our collective success.

But as with everything we do, this starts with actively listening, learning, and working with our cast and guests to imagine the possibilities. 

In 2019, we actively solicited input from our cast members from all over the world – to bring a greater focus to inclusivity and belonging for our cast. They brought forward more than 100 ideas, including one I’d like to share with all of you today.

Every Disney Parks cast member is familiar with our longstanding tradition of The Four Keys – Safety, Courtesy, Show and Efficiency – which have guided our approach to guest service for more than 65 years. The Four Keys are one of the first things that cast members learn about when they join Disney Parks, Experiences and Products, and they are regularly reinforced throughout their tenure. Each cast member is asked to use The Four Keys as the blueprint for the decisions they make during the workday and the approach they bring to their interactions with others. Cast members around the world know them by heart and live by them in their roles every day as they create amazing experiences for our guests.

And when we asked our cast how we could better cultivate a culture of belonging, they suggested the addition of a fifth key: the key of Inclusion. Like The Four Keys before them, The 5 Keys – with Inclusion at the heart – will continue to guide us as we interact with guests, collaborate together, create the next generation of Disney products and experiences, and make critical decisions about the future of our business.  

Inclusion is essential to our culture and leads us forward as we continue to realize our rich legacy of engaging storytelling, exceptional service, and Disney magic. 

We’re bringing the spirit of the Inclusion Key to life across our business. We’re reimagining our attractions to be more inclusive, like upcoming enhancements to Jungle Cruise and new adventures with Princess Tiana. We’re celebrating the diverse and inspiring stories of our cast and fans with creator collaborations and exciting experiences, like The Soul of Jazz exhibit at Walt Disney World Resort. 

We’re also looking at ways we can support and uplift our communities through programs like our Disney Dreamers Academy mentorship programs, and we’re including more diverse companies in our supply chain. In fact, we’re looking at ways to increase our support for diverse suppliers in a big way – we’ll share more details on this commitment in the future.

Our goal is also to have more representation and accountability across our organization, starting with my own leadership team and extending throughout our business worldwide, through tools and mentorship and learning programs that create awareness and foster leadership accountability. 

We’re looking at other traditions, too – including the policies that guide how our cast members show up for work. Our new approach provides greater flexibility with respect to forms of personal expression surrounding gender-inclusive hairstyles, jewelry, nail styles, and costume choices; and allowing appropriate visible tattoos. We’re updating them to not only remain relevant in today’s workplace, but also enable our cast members to better express their cultures and individuality at work.

Moving forward, we believe our cast, who are at the center of the magic that lives in all our experiences, can provide the best of Disney’s legendary guest service when they have more options for personal expression – creating richer, more personal and more engaging experiences with our guests.

This is just the beginning as we continue to work toward a world where we all belong – including a more diverse and inclusive Disney Parks, Experiences and Products. There’s more to do, but we’re committed to listening, learning and making meaningful improvements.

The world is changing, and we will change with it, and continue to be a source of joy and inspiration for all the world. We’ll never stop working to make sure that Disney is a welcoming place for all. I’m excited about where we’re headed, and we’ll have more to share soon. Thank you for joining us on this journey.

Disney also released a corresponding video to go along with the announcement.

Keep reading WDWNT for updates on this ongoing story.

For more information on booking your next trip with our official travel agent sponsor, the Vacationeer, visit wdwnt.travel.

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Chris
Chris
22 days ago

Will they allow a MAGA tattoo?

Dana
Dana
22 days ago
Reply to  Chris

They said appropriate, and in the spirit of inclusivity so I can’t imagine a world in which they would.

Impressions de Snap!
Impressions de Snap!
22 days ago
Reply to  Chris

If it weren’t for Disney’s inclusivity initiative, what would you have to comment about and would your life have any real meaning?

mis
mis
22 days ago

are you old enough to remember when it was the most magical place on earth instead of the most “woke” place on earth? so much for magical, eh? i guess d’amaro see’s big huge bucks in catering to the lbgtquxyz community even though they make up about 1.6% of the population. what business model ever survived catering to less than 2% of the population? what’s next? no more character parade but instead a pride parade for the little ones to watch?

Impressions de Enough-is-Enough
Impressions de Enough-is-Enough
21 days ago
Reply to  mis

Your acronym “wit” is reason enough for me to celebrate the changes being implemented, much less the parade outrage run-for-the-hills hyperbole. Truly, this really brings to light PRECISELY why I thank management for recognizing that you no longer control the narrative.

Last edited 21 days ago by Impressions de Enough-is-Enough
Ted Sampson
Ted Sampson
21 days ago

Sorry, but he is right and you’re wrong. As a former CM, I can tell you that every Disney manager I worked for was completely inclusive in every way. But there was a clear expectation that if I wanted to wear my nail polish and earrings… along with every other fetish I have… it would need to be left at the door. I knew that when I filled out my application.

John Ford Jr
John Ford Jr
22 days ago

So in other words, there is no Disney look anymore. What happened to presenting oneself in a clean cut, polished, composed, and professional manner in the work place? Just another value of American culture that has degenerated and has become politicized and part of the “woke culture” for no reason. Professional grooming and uniform business attire is not biased or a discriminator, it is an equalizer to maintain consistency of customer experience and promote a heightened sense of decorum, particularly relevant to a theme park or resort setting, at least it used to be when Disney cared about show integrity.… Read more »

Last edited 22 days ago by John Ford Jr
Tim
Tim
21 days ago
Reply to  John Ford Jr

Agreed. The clean and polished Disney Look of the past was to ensure consistency so that it would not detract from the show. I’m sorry, but allowing a male to wear hoop earrings and black nail polish (as in one of the pictures) on Main Street USA will cheapen the experience. In the original Disney Look books, it likened the look of CMs as role models for those who would visit – Im sure many families will be upset when their children are asking why males are wearing female costumes, etc. Everyone has the right to express individuality – but… Read more »

Another Viewpoint
Another Viewpoint
22 days ago

Be prepared to see a ton of tinkerbell and deathly hallows tattoos :D

Jan
Jan
22 days ago

I love talking to cast members at Disney and seeing where they are from. Let’s see what these changes are but – call me old school- I DO NOT want to see someone’s personal jewelry hanging off their body, or a gaping hole thru their ears, or long crazy fingernails, or even visible tattoos. Walt set a standard and while everything should be updated when necessary, cast members at all levels are ambassadors.

Impressions de Good Lord
Impressions de Good Lord
21 days ago
Reply to  Jan

The pearl-clutching here is entertaining, to say the least. Heck, have you seen some of the guests? I’ve seen more of what you’ve stated above (especially visible thongs) to last a lifetime. I doubt that anything implemented here will be even remotely adjacent.

Last edited 21 days ago by Impressions de Good Lord
Tara
Tara
20 days ago

Based on some of these pics, it appears that WDW will be turning into the very carnival atmosphere that Walt was trying to avoid. I believe in personal expression, just not when it is thrown in my face while I’m trying to enjoy a wholesome vacation. Disney was always a place to escape all that.

DAR1974
DAR1974
21 days ago

Oh no. Something that won’t ruin anyone’s vacation

James Waln
James Waln
21 days ago

Complete and total inclusion as long as your an extreme left-wing liberal or a member of the LGBTQ+ and as for everyone else you’re a “ism, phobia and or a hater.

Jazz Terry-Short
Jazz Terry-Short
20 days ago

Does this mean male Castmembers can have long hair and female Castmembers can have short hair, if they wish?